Shake-ups, break-ups, and…breakdancing? It’s all in your Bonus Points!
» Everyone (who works in a very small subset of Manhattan media) is closely following what may result in the dissolution of TechCrunch. [TechCrunch] » The future of interactive advertising: Moving beyond cynicism to collaborative? [Adotas] » Netflix loses a critical Starz contract, just as its new price hike settles… Read more“AM Affiliate: TechCrunch Dissolution Imminent?, Affiliate Marketing Shatters Glass Ceilings, + More”
» Think of lead generation as concierge: You need to treat your customers well if you want to keep them coming back for more. [Performance Marketing Insider] » Buzzwords to eliminate from your email marketing strategy include: Exciting, state-of-the-art, solution, partner, leading edge, passion, unique, and “one-stop shopping.” [Inc.] »… Read more“Affiliate Lunch: 8 Words to Delete From Email Marketing, TechCrunch Reunites Mom and Son, + More”
We think Google+ is brilliant. Clean interface, easy segmentation, and seamless integration into other Google products. It’s a social network that even those of us who don’t like using social networks can use once in a while. Best of all, it provides that much-needed piece in the online reputation management… Read more“Industry Heavyweights Spur Google+ Backlash”
» Google+ may have already netted 10 million users. But we all know from Facebook’s lead that it’s not about how many users sign up, but how many stay aboard. [Google+] » Look, if you’re pretending to be Eric Northman on Google+, they will kill your account. [New World Notes]… Read more“AM Affiliate: Google+ Will Kill Fake Accounts, Google Maps Turns Woman’s Driveway Into State Park Entrance, + More”
It’s hard to feel bad for either side–there’s no real David in the Goliath vs. Goliath feud between social giant Facebook and search giant Google. Perhaps Outspoken Media’s Lisa Barone tweeted it best: “Google cries Bing cheated, Facebook tries to get Google in trouble. OMG, will you companies GROW UP… Read more“How Facebook’s Anti-Google PR Campaign Unfolded”