Bonus Points: It’s Snowing On Halloween! Edition

Well, hey there! Welcome to the weekend. We’re glad you could join us. Did you know that if you live in the greater New York City area, you can expect the season’s first snow. That might put a damper on your Halloween plans unless your plans involve sitting at home… Read more“Bonus Points: It’s Snowing On Halloween! Edition”

Affiliate Bites: Remembering Steve Jobs, Twitter Opens Doors in NYC, + More

» You’ve heard it by now and whether you’re listening to your iPod or plugging away at your iPad or MacBook, you know that the world has lost a visionary. [TechCrunch] » Pace Lattin has penned a great post in remembrance of Steve Jobs. [Performance Marketing Insider] » For more… Read more“Affiliate Bites: Remembering Steve Jobs, Twitter Opens Doors in NYC, + More”

Affiliate Bites: Facebook’s Frictionless Sharing Causes Friction, Affiliate Networks Are Evolving, + More

» Facebook’s new “frictionless sharing” timeline feature is causing…well…a lot of friction. [Poynter] » …meanwhile, Simon Dumenco contends it’s becoming a black-hole of all content, devaluing all web-based media. [AdAge] » Google has big, display-powered dreams for its +1 button. [Performance Marketing Insider] » How a tech campus could change… Read more“Affiliate Bites: Facebook’s Frictionless Sharing Causes Friction, Affiliate Networks Are Evolving, + More”

Affiliate Bites: What’s the Future of Affiliate Marketing?, Cell Phone Service Hits NYC Subways, + More

» The PMA is asking all advertisers to get ready to immediately start up their previously-paused affiliate programs in California to take full advantage of the year-long stay on tax collection. [Performance Marketing Association] » It turns out that the U.S. and the E.U. have taken contrary stances on the… Read more“Affiliate Bites: What’s the Future of Affiliate Marketing?, Cell Phone Service Hits NYC Subways, + More”

Manhattan Eyes Silicon Valley-Sized Ambitions

It’s no secret that NYC is eyeing a slice of the tech/new media pie. Last year, Bloomberg allocated $22 million to internet-based startups. Today, there’s news about the Flatiron neighborhood of Manhattan receiving a co-working space geared toward new media entrepreneurs. Most notably, General Assembly will offer workspace and classes… Read more“Manhattan Eyes Silicon Valley-Sized Ambitions”

The Disconnect Between Education and Education Marketing, Part 2

In addition to hosting quality branded campaigns, Blue Phoenix Media also owns and operates The Academic Network, which presents students with alternative education solutions. Last week, we covered Mayor Bloomberg’s controversial decision to appoint Cathie Black as the new Chancellor of City Schools. But it seems like the hubbub around… Read more“The Disconnect Between Education and Education Marketing, Part 2”

The Disconnect Between Education and Education Marketing

In addition to hosting quality branded campaigns, Blue Phoenix Media also owns and operates The Academic Network, which presents students with alternative education solutions. While all speculation about how to most effectively match students to affordable institutions is an important dialogue to have, it’s meaningless without a close look at… Read more“The Disconnect Between Education and Education Marketing”

The Perks of Being Located Next to the Men’s Room at ad:tech New York

The Blue Phoenix Media team is back from another successful ad:tech. This year, we were among the 295 companies or so who exhibited. And we’re still reeling from both how tiring it was–but also how successful it was. In case you missed the show (and a chance to enjoy a… Read more“The Perks of Being Located Next to the Men’s Room at ad:tech New York”

Jazz Bars & Strip Clubs: Your ad:tech Nightlife Guide

Now that you have an idea of where to eat dinner and where to idly kill time, you can focus your attention on creating a routine around the most important part of any tradeshow: Cocktails. No matter what your scene, one common thread between any essential ad:tech nightlife retreat will… Read more“Jazz Bars & Strip Clubs: Your ad:tech Nightlife Guide”

AM Affiliate: Microsoft and NYC Get Hitched, Digging for SEO Gold, + More

– A very useful how-to for all of us: How to avoid being a disaster client. [Mashable] – Microsoft and the entire city of New York have tied the knot. [WSJ] – It’s never to late to get into affiliate marketing. Here’s how you–if you came across this blog on… Read more“AM Affiliate: Microsoft and NYC Get Hitched, Digging for SEO Gold, + More”