Did HBO Launch a Netflix-Killer?

It’s remarkable that HBO is able to confidently point its cross-hairs at online video juggernaut Netflix on the success of a soap that counts vampires, faeries, and werewolves among its primary plot devices. But that’s exactly what may have taken HBOGo.com–the pay-cable net’s online on-demand video service–from niche site to… Read more“Did HBO Launch a Netflix-Killer?”

AM Affiliate: Big Cable’s Fear of Netflix, Tips to Great Negotiation, + More

» Big Cable’s afraid of competing with Netflix. [AdWeek] » Sometimes negotiating a higher payout can be a tricky endeavor. Here’s what you should try to avoid doing if you’re an affiliate looking to maintain a solid rapport with a network for the long-run. [Seth Godin] » Google has set… Read more“AM Affiliate: Big Cable’s Fear of Netflix, Tips to Great Negotiation, + More”

AM Affiliate: Program Your Audience, How to Not Screw Up Conferences, + More

» Is marketing’s end-goal simply to program your audience? [Seth Godin] » Lisa Barone owns the FCC with this essential piece about how the web isn’t hurting journalists; lazy journalism is. And she definitely has a point. [Outspoken Media] » Digital subscriptions might be a boon for magazine content, but… Read more“AM Affiliate: Program Your Audience, How to Not Screw Up Conferences, + More”

Bonus Points: The Tech Giants Duel Edition

Hello again! It’s Saturday. And hopefully your Friday the 13th yesterday wasn’t too rough’n’tumble. We’ve got a dizzying pick of highlights from the past week, so sit back, sip your coffee, and exercise your clicking finger! » Breaking down the epic Facebook-Google rivalry that dominated headlines near the end of… Read more“Bonus Points: The Tech Giants Duel Edition”

AM Affiliate: Netflix Looks To Compete with TV, Kraft’s Immortality, + More

– Following up on the report about internet nipping at the heels of television as an advertising medium of choice, comes this exciting development: Netflix is now angling to develop original programming which, buttressed by its deep well of licensed content, could give marketers a good reason to redirect advertising… Read more“AM Affiliate: Netflix Looks To Compete with TV, Kraft’s Immortality, + More”

AM Affiliate: 6 Neat Business Ideas, Netflix and Walmart Violate Antitrust Laws, + More

– 2011 is all about innovating, right? Right. So why not take a look at six bizarre business models that didn’t just take off, but soared and are now enjoying wild success. Everything from doggles to fake wishbones. [Mr. Green] – However, with 2011 came the quiet passage of new… Read more“AM Affiliate: 6 Neat Business Ideas, Netflix and Walmart Violate Antitrust Laws, + More”

AM Affiliate: TV Is Dead, Smart Drugs Are Alive, and Everyone’s Shopping Again

Welcome to your end-of-week AM Affiliate! Today, we try to step outside of the social media arena to bring updates on how advances in marketing and technology are spurring some pretty big lifestyle changes for people worldwide. [ viagra with no prescription | where to buy viagra online | buying… Read more“AM Affiliate: TV Is Dead, Smart Drugs Are Alive, and Everyone’s Shopping Again”