Old Media, Meet New Media: ClearChannel and LivingSocial Team Up

In what’s likely one of the more curious partnerships, radio megaconglomerate ClearChannel is partnering up with LivingSocial to bring its daily deal offerings to its listeners. The agreement establishes LivingSocial as the sole daily deal provider for 500 ClearChannel-owned stations across 90 American cities. That ClearChannel opted not to go… Read more“Old Media, Meet New Media: ClearChannel and LivingSocial Team Up”

AM Affiliate: Is Search Marketing the Worst Marketing?, Apple Opens Up About Tracking You, + More

– Is SEM the worst kind of digital marketing? [AdAge] – Is your marketing persona not profitable? It’s time to try something new. [Seth Godin] – Apple has finally come on the record about the big breakthrough that their products may have been tracking and logging users’ coordinates from last… Read more“AM Affiliate: Is Search Marketing the Worst Marketing?, Apple Opens Up About Tracking You, + More”