Affiliate Bites: Bill Gates Is a Great Sport, Marketers Are Afraid of Day of the Dead, + More

» Aw. Bill Gates is a great sport. He dismissed criticisms Steve Jobs made about him via his authorized biography while praising the late innovator’s contributions to the world. [ABC News] » Leave it up to Halloween to inspire a gimmicky site designed to help you waste time: Costume DB… Read more“Affiliate Bites: Bill Gates Is a Great Sport, Marketers Are Afraid of Day of the Dead, + More”

Affiliate Bites: Netflix’s Value Sinks, iOS Impressions Rise, + More

» Netflix is having the worst day ever with its market value plummeting. [Reuters] » Outspoken Media’s Lisa Barone makes a keen observation about trending topics on Twitter beginning to look a lot like search strings. [@LisaBarone via Twitter] » With a growth of 456%, maybe it’s not a bad… Read more“Affiliate Bites: Netflix’s Value Sinks, iOS Impressions Rise, + More”

Industry Heavyweights Spur Google+ Backlash

We think Google+ is brilliant. Clean interface, easy segmentation, and seamless integration into other Google products. It’s a social network that even those of us who don’t like using social networks can use once in a while. Best of all, it provides that much-needed piece in the online reputation management… Read more“Industry Heavyweights Spur Google+ Backlash”

How Facebook’s Anti-Google PR Campaign Unfolded

It’s hard to feel bad for either side–there’s no real David in the Goliath vs. Goliath feud between social giant Facebook and search giant Google. Perhaps Outspoken Media’s Lisa Barone tweeted it best: “Google cries Bing cheated, Facebook tries to get Google in trouble. OMG, will you companies GROW UP… Read more“How Facebook’s Anti-Google PR Campaign Unfolded”

AM Affiliate: The Secret to Wall Street Journal’s Survival, SES Notes, + More

– Find out which blogging mistakes you could be making. [Mashable] – How has The Wall Street Journal been able to avoid shrinking budgets plaguing other publications? By changing its marketing strategy. Its new targets? Women. [MediaPost] – Lisa Barone is recapping SES all day today and whether you’re in… Read more“AM Affiliate: The Secret to Wall Street Journal’s Survival, SES Notes, + More”

AM Affiliate: Mideast as a Marketer’s New Oasis, Google Comes to Japan’s Aid, + More

– An unlikely emerging territory for marketers everywhere? The Middle East. [AdAge] – One of the most exciting areas of advertising now has to do with one of the older technologies still kicking: Mobile. [Adotas] – One of the biggest earthquakes in recent memory has devastated Japan, killed hundreds, and… Read more“AM Affiliate: Mideast as a Marketer’s New Oasis, Google Comes to Japan’s Aid, + More”

Fear As a Search Marketing Tactic? Google Doesn’t Think So

Perhaps the type of behavior that’s vaulted Google ahead of second-placer Yahoo! over the years has been this ability to integrate human behavior into the artificial intelligence powering its search marketing beast. Let’s backtrack a little. Yesterday, Outspoken Media’s Lisa Barone reported about an entrepreneur who was abusing his client… Read more“Fear As a Search Marketing Tactic? Google Doesn’t Think So”

Who Wants to Teach Kelli Space How to Become A Super Affiliate?

Well, first some background into who Kelli Space is: A college grad who has racked up, with interest, $200K in debt, by following the advice that, “A quality education should never be measured by its high price tag.” Newser has the full story, including how she’s worked it out so… Read more“Who Wants to Teach Kelli Space How to Become A Super Affiliate?”

Affiliate TweetBeat: What Are the Marketers Up to For the Holidays?

So we know that netizens have a dizzying list of things they can do for Memorial Day weekend, but let’s check in with some of our favorites to see what they’ve got planned. – Affiliate Summit and FeedFront co-founder Missy Ward is in pursuit of some sparkly new exercise equipment:… Read more“Affiliate TweetBeat: What Are the Marketers Up to For the Holidays?”