SES New York 2012

SES New York is happening right now until this Friday March 23rd at The Hilton New York City hotel. SES is a global online marketing conference and expo series about search and social marketing. The conference focuses on tactics and best practices, marketing services and technology for webmasters, digital agencies,… Read more“SES New York 2012”

Adtech San Francisco 2012

Spring is right around he corner and so is  AdTech San Francisco! Adtech San Francisco is an annual interactive marketing conference and exhibition that delivers an informative look at the world of digital media and advertising. The San Francisco conference will take place this April 3-4 at the Moscone Center… Read more“Adtech San Francisco 2012”

The Daily Deal in Email Marketing

Email Marketing is one of the most successful digital channels; more than 50 percent of consumers make purchases as a direct outcome of email marketing, which in a lot of cases is based on the daily deal industry. The daily deal industry is effective in acquiring new customers through email… Read more“The Daily Deal in Email Marketing”

Differences Between Facebook and Twitter

Social media networks are an online phenomenon throughout the world.  Facebook and Twitter are the most popular of these sites with approximately 800 million active Facebook users and 300 million Twitter accounts. Facebook emphasizes on who you are and who you know, and Twitter uses 140 characters for updates, focusing… Read more“Differences Between Facebook and Twitter”

Affiliate Bites: Disney and YouTube Buddy Up, Google’s Blogger Suffers After Freshness Update, + More

» Disney and YouTube are partnering up in a deal that may make both media companies much bigger forces digitally. [NYT] » Putting the final touches on your ad:tech NYC schedule? Look at are listing of hot parties going on for the next few days. [BPN] » Google+ is starting… Read more“Affiliate Bites: Disney and YouTube Buddy Up, Google’s Blogger Suffers After Freshness Update, + More”

Affiliate Bites: Apple Takes Hollywood to the Cloud, Too Much Email, + More

» The Hills in the cloud? It could happen. Apple is looking to create a cloud-based movie provider. [LAT] » A woman is suing Match.com because one of their affiliates misappropriated a photograph of her. [Performance Marketing Insider] » Ushi is China’s answer to LinkedIn. It has also raised $3M…. Read more“Affiliate Bites: Apple Takes Hollywood to the Cloud, Too Much Email, + More”

Affiliate Lunch: 8 Words to Delete From Email Marketing, TechCrunch Reunites Mom and Son, + More

» Think of lead generation as concierge: You need to treat your customers well if you want to keep them coming back for more. [Performance Marketing Insider] » Buzzwords to eliminate from your email marketing strategy include: Exciting, state-of-the-art, solution, partner, leading edge, passion, unique, and “one-stop shopping.” [Inc.] »… Read more“Affiliate Lunch: 8 Words to Delete From Email Marketing, TechCrunch Reunites Mom and Son, + More”

Affiliate Lunch: Colorado Social Media Crackdown, Laws of Email Marketing, + More

» Colorado becomes the latest government entity to start monitoring social media activity to nip criminal activities as they’re planned. [MediaPost] » Over at the PMA blog, Lisa Picarille sat down with public affairs expert Shelly Sullivan to talk about state of the Affiliate Nexus Tax in California and resources… Read more“Affiliate Lunch: Colorado Social Media Crackdown, Laws of Email Marketing, + More”