The Golden State backpedals on a move that previously undermined the bottom-line of 25,000 CA-based affiliates.
» The future is here…and it’s well-intentioned? A Google Group has been using facial recognition software to identify those looting and rioting in London. [TechCrunch] » Tech companies can no longer afford to be lax on security. [Ars Technica] » One writer takes issue with arbitrary marketing lingo–and how passe… Read more“Affiliate Bites: Google Group Chips In to Stop London Rioters, How CA Affiliates Can Repeal Amazon Tax, + More”
» A federal solution is sought for the Affiliate Nexus Tax–and Amazon backs it. [Performance Marketing Association] » While “real name” policies on social platforms like Google+ and Facebook might be great for individuals who need the recognition to get work, many argue, it’s an abuse of power. [Danah Boyd]… Read more“Affiliate Lunch: #NoAdTax Solution, Don’t Buy Facebook Fans, + More”
Over at Technorati, Pace Lattin documents an interesting trend: The inverse relationship between the growth rate of the affiliate marketing industry and the recovery rate of the American economy. It’s an especially startling trend because as Lattin notes, “The advertising industry is often the first industry that sees its revenue… Read more“Report: Growth of Affiliate Marketing Defies Slow Economic Recovery”
» Turns out the Amazon Tax is affecting the practices of merchants soliciting affiliates–many are being recruited only to later be denied because the state they live in has a version of the Affiliate Nexus Tax in place. [Affiliate Summit Network] » Despite the sluggish economic recovery, luxury retail is… Read more“AM Affiliate: Luxury Retail Is New Strong Vertical, These 29 Companies Have More Money than U.S., + More”
Earlier this week, the PMA declared a pair of victories for affiliate marketers. The victories–both against the Amazon Tax–come in the states of Minnesota and California. But in the state of Minnesota, a measure has passed which Executive Director Rebecca Madigan equates to any Amazon tax being “dead in Minnesota.”… Read more“PMA Announces Two Affiliate Victories in California and Minnesota”
Read what you didn’t have the time to during the week…at your own pace.