Blue Phoenix Media at LeadsCon East


LeadsCon East will take place July 24-25 and luckily for us since we are located in New York City, we have a short trip to the Hilton Hotel. We’ve been attending the LeadsCon conference since its inception and it remains as one of our most beneficial trade shows that we attend throughout the year.

Blue Phoenix Media Acquires Assets of BlinkAds


New York, NY – May 24, 2012 Blue Phoenix Media Acquires Assets of Performance-based media company BlinkAds
Deal expands Blue Phoenix Media’s reach to the US Hispanic and Latin American Markets.

Blue Phoenix Media, a lead generation company based out of New York City has acquired the assets of BlinkAds, a firm known for their specialization in performance-based customer acquisitions for the US Hispanic and Latin American Markets.

Utilizing the BlinkAds marketing team and their established publisher and advertiser relationships, Blue Phoenix Media will leverage their proprietary technology and expertise in online marketing to reach a wider Spanish-speaking audience.

“We are very excited to expand into the US Hispanic and Latin American Markets,” said Amy Sheridan, CEO of Blue Phoenix Media.

Blue Phoenix at Affiliate Summit Central


Blue Phoenix Media will be attending Affiliate Summit Central in Austin Texas May 15-16! It’s going to be a great opportunity to connect with our partners as well as establish new relationships. If we are making money together, let’s talk about how we can make more and if we are not doing business together, let’s get started!

Twitter Handles of Speakers for ad:tech San Francisco


Blue Phoenix Media assists your conference planning for ad:tech San Francisco 2012 this April 3-4 .

Every year ad:tech brings a variety of great sessions that you don’t want to miss. We want you to get the best out of this great conference, so here we are giving you a list of twitter handles of some of the speakers that will be part of this conference.

ad:tech San Francisco – PARTY LIST


Adtech San Francisco is coming soon, April 3-4, 2012 at  Moscone Center West.  As we all know there are many parties that will be taking place at the conference and it’s always best to prepare ahead of time, so that you are ready to enjoy your stay and every networking opportunity without missing a beat.

SES New York 2012


SES New York is happening right now until this Friday March 23rd at The Hilton New York City hotel.

SES is a global online marketing conference and expo series about search and social marketing. The conference focuses on tactics and best practices, marketing services and technology for webmasters, digital agencies, online marketers and corporate decision makers.

Adtech San Francisco 2012

April 2012 Adtech Images-209x137-01

Spring is right around he corner and so is  AdTech San Francisco!

Adtech San Francisco is an annual interactive marketing conference and exhibition that delivers an informative look at the world of digital media and advertising. The San Francisco conference will take place this April 3-4 at the Moscone Center West.

Free Download Offers Popularity


Free Download offers have become very popular in the online marketing arena. Many brands across different verticals have opted to include these free and fun online perks into their marketing strategy,  in order to successfully reach their target audience and increase brand ‘s popularity.

At Blue Phoenix Media we work with many known brands helping them bring brand awareness through a variety of these popular offers.  Here’s a list of the top free download offers that are gaining popularity among the different verticals.

The Lead Generation of Education


Education is one of the major verticals in the Lead Generation industry. The main factor that has contributed to the growth in the online education industry, is the higher lead volume requirements that colleges and universities have faced due to; tight operating budgets, increased government regulation, rising demand for financial aid and shrinking government funds.

Schools’ face greater enrollment challenges than ever before and online marketing has proven to be a successful approach to accomplish their increasing lead requirements.

The Daily Deal in Email Marketing


Email Marketing is one of the most successful digital channels; more than 50 percent of consumers make purchases as a direct outcome of email marketing, which in a lot of cases is based on the daily deal industry.

The daily deal industry is effective in acquiring new customers through email marketing, mainly because customers  are drawn to discounted prices, and businesses get and immediate increase in sales. This simple sales approach is called the “daily deal” marketing strategy, and its success can be clearly seen by the increase of sites dedicated to this marketing model, such as: Groupon, Living Social and others.