LeadsCon East will take place July 24-25 and luckily for us since we are located in New York City, we have a short trip to the Hilton Hotel. We’ve been attending the LeadsCon conference since its inception and it remains as one of our most beneficial trade shows that we attend throughout the year.
Bonus Points: This Week, The Tech World Went Crazy
Shake-ups, break-ups, and…breakdancing? It’s all in your Bonus Points!
The Five Fantastic Ingredients of oDigger
Affiliate marketing is getting gamed in a big way with services like oDigger which up the stakes for networks and revolutionizes comparison-shopping in the industry.
Cool Tool Alert: Subjot Is Like Twitter, But With Fewer Birds
SubJot doesn’t mean to flip Twitter the bird; it just wants to help birds of a feather flock together.
Bonus Points: Pandora Ad Buys As Valuable As Radio Buys + More
Steve Jobs leaves, Hurricane Irene arrives, and everyone else goes home; it’s your latest Bonus Points!
New York, NY – May 24, 2012 Blue Phoenix Media Acquires Assets of Performance-based media company BlinkAds
Deal expands Blue Phoenix Media’s reach to the US Hispanic and Latin American Markets.
Blue Phoenix Media, a lead generation company based out of New York City has acquired the assets of BlinkAds, a firm known for their specialization in performance-based customer acquisitions for the US Hispanic and Latin American Markets.
Utilizing the BlinkAds marketing team and their established publisher and advertiser relationships, Blue Phoenix Media will leverage their proprietary technology and expertise in online marketing to reach a wider Spanish-speaking audience.
“We are very excited to expand into the US Hispanic and Latin American Markets,” said Amy Sheridan, CEO of Blue Phoenix Media.
Blue Phoenix Media will be attending Affiliate Summit Central in Austin Texas May 15-16! It’s going to be a great opportunity to connect with our partners as well as establish new relationships. If we are making money together, let’s talk about how we can make more and if we are not doing business together, let’s get started!
Adtech San Francisco is coming soon, April 3-4, 2012 at Moscone Center West. As we all know there are many parties that will be taking place at the conference and it’s always best to prepare ahead of time, so that you are ready to enjoy your stay and every networking opportunity without missing a beat.
Education is one of the major verticals in the Lead Generation industry. The main factor that has contributed to the growth in the online education industry, is the higher lead volume requirements that colleges and universities have faced due to; tight operating budgets, increased government regulation, rising demand for financial aid and shrinking government funds.
Schools’ face greater enrollment challenges than ever before and online marketing has proven to be a successful approach to accomplish their increasing lead requirements.
Email Marketing is one of the most successful digital channels; more than 50 percent of consumers make purchases as a direct outcome of email marketing, which in a lot of cases is based on the daily deal industry.
The daily deal industry is effective in acquiring new customers through email marketing, mainly because customers are drawn to discounted prices, and businesses get and immediate increase in sales. This simple sales approach is called the “daily deal” marketing strategy, and its success can be clearly seen by the increase of sites dedicated to this marketing model, such as: Groupon, Living Social and others.