Affiliate Bites: Who Invented Email Marketing?, Weatherproofing Affiliate Marketers, + More

» There may be an art to the well-executed unsubscribe link. [Adotas]

» A company is claiming to have invented email marketing. [Performance Marketing Association]

» Wave of the future? and magazine juggernaut Hearst Corp. have struck a content and ecommerce deal, continuing to pave the way for magazines. [TechFlash]

» The film studio behind the Twilight film franchise is suing an affiliate marketing for the rights to [Performance Marketing Insider]