Digital Marketing and Tech Trends

AM Affiliate: Microsoft Working on Google+ Alternative?, Link Building Done Right, + More

» For content marketers looking for a new way to frame their work–consider forgoing immediate praise earned on social platforms for long-term praise generated through platforms like blogs or books. [Chris Brogan]

» And then there were two: Google+ suddenly looks old now that Microsoft is mulling its own search-social product: Tulalip. [Search Engine Land]

» Thinking hard about user engagement vs. direct response on social platforms like Facebook. [AdAge]

» Are you naive or professional? [Seth Godin]

» If you’re serious about link-building, read this content-based approach to link-building. Then read it again. And again. [Outspoken Media]

» A study whos that many networks that many networks allow customers to “opt out” while not letting them know that their data may still be collected. [AdWeek]