AM Affiliate: Gmail Upends Skype, Evaluating E-mail Subject Lines, & More

- A godsend to those affiliate marketers who may not have the budget to bankroll expensive long-distance plans to communicate with overseas affiliates, Gmail’s new free calling feature is already looking like the sweeter alternative to Skype. [Lifehacker]

- A heads-up to affiliate marketers looking to boost their friends counts on Facebook: Avoid the social network’s “People You May Know” suggestions as most of them can be malicious spam accounts. [AllFacebook]

- A handy guide on buying banner inventory. [Riley Pool]

- The art of the perfect e-mail subject line: Still imprecise. [MediaPost]

- Yet another useful how-to for affiliates: What to share and how much to share on your social media outlets without stepping on anybody’s toes. [Mashable]

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