Nov 11

This year’s show left us feeling like there is hope for us all, in the online industry and all over the world.  Possibly inspired by this year’s election theme of change, many came to the show focused and ready to gain new business.

Our second year exhibiting, we had a great corner spot on the first floor with lots of traffic. With people lining up at the exhibit hall entrances, by 10:01am lines were forming at our booth as well, further confirming that this show would be different.  We met existing clients, most of who have enhanced their business models, providing more opportunities to make money together and rekindle our current relationships.  New clients eagerly found our booth and left us with potential business to pursue for the remaining quarter.  Performance marketing and Lead Generation are still going strong and revenue should pick up in this last quarter, especially with the holidays near.

The high demand at our booth this year barely gave us a chance to slip away, but what would be the point of exhibiting if it weren’t that way.  This energy continued well into the night on Monday as many hopped from Room Service to Pacha for more opportunities to network, as well as to let their hair down of course.  Though many partied until the wee hours of the night, many locals were up bright and early to vote and endure another full day at the show.  The day moved along quickly with the same eager energy as the previous day, but there was an anxious buzz among us as the fate of our country would be decided later on that night.  With Obama’s victory that night, hope filled the earth and should flourish in our industry.

Overall, the show was a success and should produce a tremendous increase in revenue.  With less than two months left in the final quarter and the optimistic outlook for our country, online marketers should have plenty to do and new breakthroughs in the industry should present themselves in the new year.  In the end that’s what these shows are all about, until the next one…

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